Whether you like it or not, there will always be a group of Key Opinion Leaders (KOL) who will have an influence over your brand. In some contexts, these KOLs are industry experts who are prominent names in your space, while in others, industry expertise comes from the journalists who cover various areas of your market.
In either context, it’s these KOLs that people will turn to when looking for information about your industry. In this report, we identify the top 2021 KOLs for five industries: Healthcare, Consumer Packaged Goods, Entertainment, Restaurants, and Automotive and the criteria used for evaluation. The report also provides a glimpse into how you can do your own analysis to identify and track your category KOLs, and formulate your strategy for engaging with them.
Download a copy of this eBook at https://www.NetBaseQuid.com/kol2021.
Request a Free NetBase Quid Demo: https://go.netbasequid.com/demo.
Premier social media analytics platform
Expand your social platform with LexisNexis news media
Power of social analytics for your entire team
Media analytics and market intelligence platform
Enrich your media analytics with social data
Media coverage for historical & real-time monitoring
Data streams & custom KPIs for advanced data science
AI, Image Analytics, Reporting Tools & more
Out-of-the-box integration with other data sources