During Social Media Week’s 2020 Virtual Conference, we had the opportunity to sit with Brandon Billings VP, Social Media & Content Strategy at MMGY Global. MMGY is the world’s largest integrated marketing company specializing in the travel, tourism and hospitality industry, and also a customer of NetBase Quid.
Brandon explains how a social media listening from NetBase Quid helped their agency promote their destination marketing organization clients like Travel Texas and Visit Costa Rica during COVID-19 by capturing emotions and posts they might not have seen without social analytics.
For more information about the NetBase Platform, visit https://netbasequid.com.
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