Daniel Hunt (Director of Insights and Analytics) of Ferrara Candy Company explains how NetBase social analytics goes beyond basic metrics with net sentiment and audience analysis. Learn how NetBase’s data quality and AI helps Ferrara Candy understand social sentiment so they can develop the latest and greatest treats that consumers will love. 

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NetBase Product Line

Premier social media analytics platform

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Expand your social platform with LexisNexis news media

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Media analytics and market intelligence platform

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