We had the opportunity to sit down with Lynn Duffy, Sr. Manager of Strategic Insights of DAC Group, shortly after her presentation during NetBase Quid’s 2020 Virtual World Seminar. Lynn discuss how DAC—one of the world’s most significant Performance Marketing Agencies—partnered with NetBase to tap into unusual trends and uncover surprising themes that nobody anticipated.

Lynn explains how social listening allows her agency to develop a media strategy from looking at details of a trend analysis, and develop a crisis plan from insights using NetBase’s Social Media Analytics.

For more information about NetBase Quid, visit https://www.NetBaseQuid.com.

Request a Free NetBase Demo: https://NetBase.com/demo.

Request a Free Quid Demo: https://go.quid.com/quid-demo.

NetBase Product Line

Premier social media analytics platform

Tailored platform for growing businesses

Expand your social platform with LexisNexis news media

The power of social analytics for your entire team

Customer experience analytics platform

Out-of-the-box integration with other data sources

Actionable data to drive your business decisions

AI, Image Analytics, Reporting Tools & more

Product configurations to meet all needs

Quid Product Line

Media analytics and market intelligence platform

Enrich your media analytics with social data

Media coverage for historical & real-time monitoring

AI algorithms, NLP, data sources, and visualization

Tailored, configurable solutions