Chris Ebbeler (Director of Social, Chili’s Grill & Bar) and Kyle Taylor (Founding Partner, Fact & Fiction) talk about how NetBase allows them to produce better content that drives engagement across social.

NetBase gives Chili’s the incredible ability to pick up on trends, issues and conversations to understand what content to create and what their guests truly care about. For example, social listening lead to the hilarious creation of the Chili’s thermal insulated hoodie for April Fools Day after learning about customers who frequently smuggle Chili’s food into movie theaters.

For more information about the NetBase Platform, visit netbasequid.com
Take a Tour: https://pages.netbase.com/book-demo

NetBase Product Line

Premier social media analytics platform

Tailored platform for growing businesses

Expand your social platform with LexisNexis news media

The power of social analytics for your entire team

Customer experience analytics platform

Out-of-the-box integration with other data sources

Actionable data to drive your business decisions

AI, Image Analytics, Reporting Tools & more

Product configurations to meet all needs

Quid Product Line

Media analytics and market intelligence platform

Enrich your media analytics with social data

Media coverage for historical & real-time monitoring

AI algorithms, NLP, data sources, and visualization

Tailored, configurable solutions