This video shares insights from our 2019 Complete How-to Guide on Social Media Analytics. The practice of Social Media Analytics is a constantly evolving one. What initially served as a means of measuring popularity— counting likes and retweets—or marketing endeavors, is now an indispensable tool that serves every aspect of your business.

We cover seven “How To” sections in this report with unique insights in:

1) Analyzing Social Media Analytics
2) Competitive Analysis
3) Customer Retention and Management
4) Crisis Management
5) Trend Anticipation
6) ROI Measurement
7) Training Brand Ambassadors

Visit to learn the concepts behind social analytics and how and why to apply them!

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