Healthcare Market Intelligence Reveals Smart Home Senior Living Trends
Senior living is getting a make-over as those aged 65 and older are re-examining what they want. The desire for safety, accessibility and connection with their loved ones has seniors turning toward assisted living made possible by smart home technology. Using market...
Using Market Intelligence to Innovate During a Pandemic
Having the right consumer and market intelligence that you can trust to help your brand pivot is critical, particularly when it comes to innovating during a pandemic. Just as the virus hit, one entrepreneur was able to pivot and capture an emerging market, while...
Partnering Brand Storytelling with Social Listening
A dynamic story captures the hearts and minds of readers and can add to the value inherent in products by enhancing how they are perceived. The art of the story is ingrained in the human condition and brands that weave engaging storylines around their products and...
Incredibly Insightful Sessions at NetBase Quid LIVE North America!
There were so many incredibly insightful sessions at NetBase Quid LIVE North America, that we’d love for you to watch them all on replay! And we have some highlights to share to help you get started . . . There were 34 amazing presentations scheduled for our first...
25 Millennials to Follow on Instagram
Instagram is the modern way to socialize, especially in the last six months as we’ve been socially distanced. It’s more than just an online platform to meet and talk with people – this virtual hotspot is to millennials what malls where to teens in the 1980’s. And it’s...
Get Ready for NetBase Quid Live 2020 EMEA!
If there’s one lesson that brands and agencies can take away from 2020, it’s that social media analytics have never been more critical in successfully navigating turbulent times. With that in mind, we are proud to announce our NetBase Quid Live 2020 EMEA event that is...
NetBase Quid Named as a Leader in 2020 Forrester Social Listening Platforms Wave
NetBase Quid continues to deliver brands, agencies, and consulting firms the most advanced consumer and market intelligence insight available. As part of this effort, we have exciting news to share with those seeking data, analytics and reporting excellence! Being...
Social Media Report 2020: Retail Industry
In a post-pandemic world, it’s important that brands evolve their marketing strategies to stay relevant – and no sector knows this better than the retail industry. Forced to adapt to the changing shopping behaviors of its consumers in 2020, retailers have learned the...
The EMEA Consumer Insight Analytics Report 2020
Understanding the consumer journey, based on consumer experience (CX), requires capturing insight from the right social media analytics tool. And this is more critical now than ever. We reveal why savvy businesses are moving CX to the top of their ‘must capture’ list...
Huda Beauty Is an Influencer Marketing Success Story
Huda launched her brand, Huda Beauty, in 2013 with the help of her sisters, and the brand practically exploded overnight due to Huda’s online fanbase from her blog and social media channels. Huda Beauty’s Instagram is an Influencer Marketing success story since the...
NetBase Quid LIVE 2020 North America
It’s been a roller coaster year for sure and brand competition shows no signs of slowing down as we head into the holiday season. In keeping with the times our NetBase Quid LIVE 2020 event is going virtual and promises to be better than ever! Better still? It’s free...
Home Meal Kits Competitors Crowd Market
The pandemic has certainly done a number on businesses everywhere, but there are some who were uniquely poised to shine – like home meal kit brands. And now home meal kits have many competitors crowding the market, keeping brands like Blue Apron and Freshly on their...
Quid Social Captures the Voice of the Customer
Too much of a good thing can be ... well, too much. Social media listening is a goldmine for brands tuning in to the voice of the consumer, but with so much online chatter it can be a daunting task to get to the insights that matter. There are now over 474,000 tweets...
Uncovering eServices Emerging Trends for Brands
This year has been rough, but there are emerging trends that brands can uncover to pick up the slack. And the eservices category is where to find them, using social media analytics. We’ll look at the eServices market, specifically: Identifying emerging trends within...
The Automotive Industry’s Key Opinion Leader List
Like many industries this year, the automotive industry was rocked by the pandemic. Additionally, politically charged trade agreements like the USMCA in North America and the uncertainty of Brexit have taken their toll on the industry. This key opinion leader list...
Automotive Innovation Mapping to Navigate Coming Curves
There are many areas for brands to cover in their quest for market intelligence and dominance. And innovation mapping is one of them! Since markets are fluid and new technologies are constantly introduced, what was good yesterday doesn’t necessarily work today. The...
The 2020 Global Social Media Market Survey Report
As we come out of this pandemic, capturing consumer and market intelligence is a top priority for businesses. Understanding the shifts that are happening across categories worldwide is mission-critical and we uncover how industry leaders are doing this in our 2020...
How to Best Use a Social Listening Tool for Influencer Marketing
These days, the footprints of social media dominance are everywhere. Political candidates duke it out on Twitter and post warring ads on Facebook. Brands get “boycotted” for things they say on social media. However, the social media wars are just a symptom of a larger...
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