Top 15 Consumer Trends in 2021 and Beyond

Top 15 Consumer Trends in 2021 and Beyond

There are many new consumer trends taking shape over the past 18 months – some were inevitable, and others were accelerated by COVID. But which consumer trends are the most crucial to monitor as you map out marketing campaigns to round out 2021 and beyond? We...
10 TikTok Trends Marketers Should be Following

10 TikTok Trends Marketers Should be Following

TikTok went from the threat of being banned in 2020 to the rising star of social media in 2021. And now brands everywhere are taking advantage of the opportunity to shine and capture the attention of TikTok users around the globe. There are so many TikTok trends that...
What is Product Intelligence and How Does It Work?

What is Product Intelligence and How Does It Work?

In our increasingly competitive world, tailoring your products, marketing, and innovation to shifting consumer behaviors is critical to keep your customers coming back. As such, social listening is one of the most powerful tools your brand can use to tweak your...
How to Create a Subreddit in 5 Easy Steps

How to Create a Subreddit in 5 Easy Steps

When it comes to social media, everyone seems to be on Instagram or Facebook. However, Reddit is growing quickly. With 330 million active daily users, becoming active there is essential, and knowing how to create a subreddit is as well! We’ll explore how to do that...
Summer Trends to Watch as Consumers Return to Travel

Summer Trends to Watch as Consumers Return to Travel

After seemingly endless months of lockdowns, masks and Netflix, there’s one thing for sure – people are itching to travel again. And according to a recent Virtuoso survey, 93% said they’d never again take the opportunity to travel for granted. That being the case,...
Trend Analytics vs. Trend Analysis

Trend Analytics vs. Trend Analysis

When it comes to understanding trends, it’s far more about coming to grips with the movement of conversations versus snapshots in time. In a nutshell, that’s the difference between an analysis and a series of replicable analyses that are informed by your analytics. It...
15 Social Media Trends for 2021 And Beyond

15 Social Media Trends for 2021 And Beyond

2021 has forged a unique customer base with special requirements – and the social media trends follow suit. As people have adapted to virtual living, technology has advanced in numerous ways, and consumers are pushing hard to bring societal change along with it. Any...
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