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Brands Sorting Out Which Accelerated Trends Matter Most
Trends come and go at the speed of social. And with rapidly shifting consumer moods compounded by 2.5 quintillion bytes of data created every single day, brand marketers face a daunting challenge. They must sift through that noise and figure out which trends are here...
25 Influential UK Women on Twitter
Consumers rule online, but they move in waves, following each other’s lead and that of influencers who have earned their respect. Your brand needs to use social media monitoring to identify relevant influencers for this reason alone, as influencers are essential to...
Quid Social Captures Emerging Consumer Trends
Consumer trends are everything – and Quid Social captures emerging trends that consumers are eying up ahead of them hitting prime time. It’s so important to be on that level right now, and we’re going to show you how it’s done! We’ll take a look at three brands making...
What Is Market Intelligence?
Solid market intelligence helps brands keep pace, and even ahead of, ever-changing market conditions. It may only be one tool in your arsenal, but it’s one that you’ll want to keep razor sharp. Maintaining a keen awareness of emergent brand opportunities –...
Amtrak App Captures Emerging Consumer Safety Concerns
As consumers continue to get out and interact with their favorite brands, their safety radar is on high alert. Consumers are taking note of which brands are taking their safety seriously – which is fueling brand loyalty for brands getting it right. Here we’ll...
Quid Social for the Competitive Intelligence Win
Competitive intelligence is any bit of intel that gives your brand an edge over the competition. And having a large dataset of social conversations and the ability to slice and dice the data to get to the roots of trends or brand shortcomings is indispensable in...
How to Conduct a Social Media Audit
Being on top of the metrics that matter to your brand is a great feeling, and it certainly applies to your brand’s social media efforts. Positioning your brand for maximum efficiency online not only helps eliminate wasted time, but parlays into an increased social...
Brands Helping Consumers Shop for Jobs this Labor Day
The pandemic has been hard on consumers financially. Many are out of work and none are overly eager to spend on holiday sales this Labor Day. And this is why there’s a very wise push for brands to help consumers shop for jobs instead of sales today. And one company is...