


Social Media Listening for CX Success in The DC Fandom
Brands must strive to exceed the expectations of an increasingly fickle consumer base – CX success depends on it. And this is why using social media listening to understand what experiences customers expect from your brand is crucial. The Justice League’s...
Quid Social Makes the Most of Influencer Marketing
Influencer marketing is on most brands’ radar, and it should be on yours. Social media monitoring using Quid Social will not only help brands identify potential influencers, it will boost brand health, strengthen connections with current consumers, and attract new...
25 Millennials to Follow on Instagram
Instagram is the modern way to socialize, especially in the last six months as we’ve been socially distanced. It’s more than just an online platform to meet and talk with people – this virtual hotspot is to millennials what malls where to teens in the 1980’s. And it’s...
The EMEA Consumer Insight Analytics Report 2020
Understanding the consumer journey, based on consumer experience (CX), requires capturing insight from the right social media analytics tool. And this is more critical now than ever. We reveal why savvy businesses are moving CX to the top of their ‘must capture’ list...
Huda Beauty Is an Influencer Marketing Success Story
Huda launched her brand, Huda Beauty, in 2013 with the help of her sisters, and the brand practically exploded overnight due to Huda’s online fanbase from her blog and social media channels. Huda Beauty’s Instagram is an Influencer Marketing success story since the...
How to Best Use a Social Listening Tool for Influencer Marketing
These days, the footprints of social media dominance are everywhere. Political candidates duke it out on Twitter and post warring ads on Facebook. Brands get “boycotted” for things they say on social media. However, the social media wars are just a symptom of a larger...
25 Most Loved Influencers on TikTok
TikTok, like cream, has risen to the top. And there doesn’t seem to be an end to what people can do on this social media platform. We will explore the top 25 most loved accounts and explain why they are adored and what your brand can do to mirror their success by...
25 Influential UK Women on Twitter
Consumers rule online, but they move in waves, following each other’s lead and that of influencers who have earned their respect. Your brand needs to use social media monitoring to identify relevant influencers for this reason alone, as influencers are essential to...