MoviePass Envisions Consumers Returning to Theaters in 2022 

As consumers slowly make their way back to events and around large numbers of people, theaters are throwing open their doors in hopes of a comeback – and they may have a solid assist from an unlikely source: MoviePass. The once bankrupt business envisions...
Top 15 Social Media Tracker Tools for 2022

Top 15 Social Media Tracker Tools for 2022

There are 4.55 billion social media users worldwide, and a sizable chunk of them could be your potential consumers. Tracking their movements, their loves and hates can be difficult to do, but social media trackers make it simple to design relevant messaging and more....

How to Conduct A Thematic Analysis

How to Conduct A Thematic Analysis

At the speed of today’s market, brands need answers, and they need them fast. Decisions need to be made based on insights revealed through data to maintain upward momentum. And that’s where thematic analysis comes in! Brands are surrounded by data; however, roughly...

Consumer Research: A Secret Weapon for Marketers

Consumer Research: A Secret Weapon for Marketers

Your marketing is the public personality of your brand. And if you want to capture and keep your audience’s attention, you need to read the room and give them something clever and relevant. Consumer research is how impactful marketing is done consistently. Otherwise,...

NetBase Quid Live NY and LA 2021 Recap

NetBase Quid Live NY and LA 2021 Recap

Another round of NetBase Quid LIVE events just happened – were you there with us? If not, we’re here to tell you all about it! Check out our recap below. And be sure to follow us on Twitter to see photos from the events and interact with our team! NetBase Quid LIVE...

How to Measure Brand Sentiment in 2022

How to Measure Brand Sentiment in 2022

How consumers perceive and interact with brands has changed a good bit in recent years. The ongoing digital transformation has spurred that change, and shoppers are heavily invested in ecommerce at this point – particularly since the pandemic started. Fortunately,...

The 16 Best Social Listening Tools for 2022

The 16 Best Social Listening Tools for 2022

What does your audience care about? Social listening can reveal this and much more! Fluctuating opinions and emotions can be hard to decipher, and they’re so important for brands seeking to read the room. Good thing we’ve compiled a list of the 16 best social...

Top 15 Customer Intelligence Tools

Top 15 Customer Intelligence Tools

Customer intelligence (CI) keeps your business moving forward, protects your brand health, and encourages brand loyalty. It’s basically everything. And we are going to explore the top 15 customer intelligence tools that should be on your radar to keep this capability...

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