9 Social Media Metrics That Matter
11 SOCIAL MEDIA METRICS YOU NEED TO MASTER: GET MORE FROM YOUR ANALYTICS
Metrics That Matter: Diagnostic KPIs That Signal Social Listening Success
Creating a social media framework your CMO would love is a challenge on a good day, so what can you do when tasked with demonstrating the value of something seemingly flued like social listening? There are key performance indicators (KPIs) that are specific to your...
7 Q1 Metrics You Should Be Tracking on Social Media
Now that 2019 is here, what should your brand or business be focused on during this first, pace-setting quarter? In addition to metrics like revenue, profit margins, expenses, and monthly profits/losses, there are several social KPIs worth tracking – because they can...
Social Media Metrics You Need to Master: Get More from Your Analytics
You know Social Media Analytics are important – yet 81% of executives surveyed don’t feel their company is using social to its full potential. Which metrics matter most as you strive to change that statistic? We talked about 11 social media metrics worth mastering in...
The New Gold Standard of Social Media Engagement Metrics – and Why You Need Them
Social media content has a very specific role: to inspire engagement by brand followers, leading to better brand awareness, and increased sales. Choosing the perfect content means analyzing and understanding this engagement at the deepest levels – efficiently....
9 Top Social Media Metrics to Monitor
Social analytics don’t hold much value if you can’t clearly measure ROI. To ensure your brand is getting the most from its social monitoring efforts, here are 9 social media metrics worth measuring to meet common brand goals: To measure brand awareness...
Becoming a Data Detective to Investigate Social Analytics
Winning the social media analytics game requires curiosity and what is best described as a data detective mindset, where one is fond of digging into the details. And although this isn’t his official title, Dalton Long, who is a Social Analyst with Moxie, fits that...